Regulation Watch · Business Licensing · Klungkung Regency, Bali, including Nusa Penida.
Klungkung Moves Advertising Permits Onto a Digital Siting Map
Klungkung Regent Regulation 22/2026 requires constructed advertising to use types, sizes, and coordinates set by the Regent's digital map, and reinforces building-approval, application, and removal controls.
- Published
- Established and promulgated on 9 July 2026 in the Klungkung Regency Gazette 2026 No. 22. Klungkung JDIH published the instrument online on 21 September 2026.
- Effective
- 9 July 2026, the date of promulgation.
- Added to Watch
- 21 September 2026
Who is affected
Individuals and bodies displaying outdoor advertising in Klungkung Regency, including PT PMA companies, hotels, villas, restaurants, retail and tourism operators, developers, property owners and landlords, tenants, advertising agencies and structure owners, directors, marketing teams, contractors, and advisers responsible for licensing or site compliance.
Practical impact
Constructed advertising may be placed only outside the road shoulder or pavement, outside sidewalks without covering drainage, on a land parcel or yard, or attached to a building other than a cultural-heritage building. Its type, size, and coordinates must also match a Regent decision and the regency's digital advertising map. A constructed display needs a valid advertising permit issued by the competent department after the relevant IMB or PBG exists. Applications now expressly require the building approval, owner consent where the site is not privately owned, coordinates, site photographs, advertising artwork, and structural drawings and calculations. Prohibited or unlicensed displays can be warned and ultimately closed or have their advertising material removed by Satpol PP and the fire-service unit on the department head's recommendation.
Late discovery: Klungkung Regent Regulation 22/2026 was established, promulgated, and made effective on 9 July 2026. Klungkung JDIH published the signed seven-page instrument online on 21 September and lists it as in force. It amends Regent Regulation 23/2020 on advertising administration.
The most consequential new control is geographic. Constructed advertising may be installed only outside the road shoulder or pavement, outside sidewalks without covering drainage, on a land parcel or yard, or attached to a building other than a cultural-heritage building. The permitted type, size, and coordinates are to be set by Regent decision and recorded in a digital advertising map. A business should therefore clear the exact coordinates, not merely the street or land parcel, before committing a structure or campaign.
The amendment maintains extensive no-installation areas, including archaeological and historical sites, museums and monuments, government offices, education and worship facilities, cemeteries, statues, urban parks, bridges, specified central Semarapura road segments, trees, utility and telecommunications poles, and other public facilities. It also prohibits cross-road displays other than religious-ceremony banners and any display that impairs road safety, driver visibility or concentration, road or traffic-control functions, public order, health, or applicable social and religious norms.
Every individual or body installing advertising needs a permit from the competent department head. For constructed advertising, the permit is issued only after an IMB or PBG exists. The application must include corporate or personal tax and identity documents, any authority letter, the original prior permit for a renewal, site-use consent where the land or building is not privately owned, the building approval, an agreement where the applicant does not own the advertising structure, the advertising artwork, a location plan, coordinates, and site photographs from two viewpoints. Constructed displays also require technical plans and structural calculations.
The rule separates permit administration from advertising-tax payment: the tax remains payable under the applicable regional-tax legislation. Operators should keep permit, PBG or IMB, site consent, structure, artwork, coordinate, and tax records aligned, especially where a landlord, tenant, advertising agency, and structure owner are different parties.
Enforcement is now set out expressly. Breaching the location prohibitions or installing without a permit can lead to an oral warning, written warning, and/or closure or removal of the advertising material. If an oral warning is not followed, the authority may issue a written warning; continued non-compliance can progress to closure or removal. Satpol PP and the regency fire-service unit implement written warnings and closure or removal for unlicensed advertising on the competent department head's recommendation.
Required action
- Before ordering or installing a display, verify its proposed type, dimensions, and exact coordinates against the Regent decision and digital advertising map, as well as the listed prohibited areas and road-safety restrictions.
- For a constructed display, confirm that the supporting building has a valid IMB or PBG and that the proposed structure is covered; do not treat the advertising permit as a substitute for the building approval.
- Prepare the written permit application with the applicant's NPWP and identity document, authority letter where used, original prior permit for a renewal, land or building-use consent where the site is not privately owned, building approval, ownership agreement for a third-party advertising structure, final artwork, location plan, coordinates, and photographs from two viewpoints.
- Submit the technical situation plan, layout, elevations, sections, details, and structural calculations for constructed advertising, and retain the approved file with the advertising-permit and local-tax records.
- Review existing signage, billboards, banners, and promotional structures in Klungkung and Nusa Penida against the amended siting and permit rules; correct, relocate, or remove non-compliant material before enforcement escalates.
- Keep landlord, tenant, advertiser, and structure-owner responsibilities aligned in writing, including responsibility for PBG or IMB evidence, permit renewal, advertising tax, maintenance, relocation, and removal costs.